Meet our Team

At Crossell, our people are our most valuable asset. Our core team delivers a personalised service to our clients, with the flexibility to align with your business needs. Our people live and breathe our core values of integrity, openness, accountability, reliability, and respect on a daily basis.

Meet our leadership team, who inspire, motivate and empower the wider Crossell team to reach their potential.

George Leahy

Managing Director

For over 30 years he has worked in Field Marketing with global brands. His career started in Field Sales and his passion is for people and brands. He claims to be privileged to have had such longterm business partnerships with leading companies.

George’s market knowledge and hands on approach has put him in high regard and he is well networked within the industry. This has allowed Crossell to develop into one of Ireland’s leading independent and award-winning Field Marketing service providers.George holds a degree in marketing and a postgraduate Diploma in Accounting (ACCA).

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Steve Cattigan

Director of Client Services

Steve oversees all aspects of ClientServices within Crossell. He has extensive experience in client management roles having worked in partnership with some of the largest FMCGbrands here in Ireland, and in the UK.

Steve works successfully at a strategic level with clients, delivering organisational improvement programs. He also gives outstanding sales leadership to large multi-category, multi-channel field sales operations. In his spare time,Steve coaches Youth GAA and Rugby in his home town of Maynooth.

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Gillian O'Brien

Financial Controller

Gillian O’Brien our financial controller has been providing leadership and strategic direction for all finance functions of Crossell since 2008.

Having worked in finance for the past 23 years Gillian qualified as a CPA professional in 2002. She has a particular interest in taxation and qualified as a CTAX adviser in 2013.

Prior to joining Crossell she has worked across a number of other sectors including advertising, construction and print management, gaining a breadth of experience in a wide range of financial disciplines.

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John Kavanagh

IT Manager

John is responsible for the design and development of our be-spoke client reporting and insights dashboards. He has experience working in a variety of information technology (IT) roles. He has worked as a systems administrator, field service engineer, web developer and designer, database administrator, and business intelligence reporting developer in his 18 year career in IT. John's best friend is a German Shepherd called Buzz, and in his spare time he rescues people from mountains.

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Ian Shipley

Commercial Director

Ian has extensive experience across a range of industry types. He is our first point of contact for companies seeking to have a confidential conversation regarding their sales operations. Ian is quick to understand the requirements of a business and to provide commercially led solutions.

Ian also heads up the recruitment division that provides staffing solutions to a wide range of business types, from start ups to established organisations.

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Core Values








Crossell people deliver. We use our expertise to bring brands to life, ensuring that each interaction we have is of the highest standard. We know you want to work with a company that you can rely on and trust to get the job done, and done well. Crossell are the company to partner with.

With many years’ experience, you can rest assured that Crossell have our client’s best interests at heart. Our team of merchandisers work hard to increase visibility of your brand.